- Repeat the key phrase as many instances as attainable within the advert textual content.
- Delete the key phrase and add the key phrase to the marketing campaign once more
- Improve the each day funds for the marketing campaign wherein the key phrase is positioned
- Modify the advert related to that key phrase to direct to a highly-relevant touchdown web page
The proper reply is: Modify the advert related to that key phrase to direct to a extremely related touchdown web page
Clarification: To be able to improve the High quality Rating of a low-performing key phrase, you will need to modify the advert related to that key phrase to direct it to a extremely related touchdown web page. You’ll need to enhance the relevance of your key phrases to assist increase their High quality Scores or modify the match sort for ones that aren’t serving to you meet your promoting targets, or delete duplicate key phrases in your account.
Learn extra right here: https://assist.google.com/google-ads/reply/2453976