Olivia manages an online store that sells musical instruments. She’ll soon host a jazz event and wants to create awareness around it, especially within the community of jazz enthusiasts. Which targeting option should Olivia choose in order to achieve her marketing goal?

Olivia ought to select Affinity audiences with the intention to obtain her advertising and marketing aim of making consciousness about internet hosting a jazz occasion, particularly throughout the group of jazz fans.

• Related Audiences
• Dynamic remarketing
• Demographic focusing on
• Affinity audiences

The right reply is: Affinity audiences

Olivia ought to select Affinity audiences with the intention to obtain her advertising and marketing aim of making consciousness round it, particularly throughout the group of jazz fans.

Google’s best-in-class algorithm
distinguishes these customers (Affinity viewers) which can be really enthusiastic about Jazz
occasions slightly than these which can be merely .